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Language : english Publication : advertising age Content Provider : Vocational and Career Collection Subject : marketing research Filter by : Keyword
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Periodical

Social TV is dead; long live social TV.

Subjects: SOCIAL media & economics; MASS media use; TELEVISION program ratings

  • Source: Advertising Age. 5/12/2014, Vol. 85 Issue 11, p32-32. 1p.

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Periodical

What's your brand's social score?

Subjects: ONLINE social networks; BUSINESS planning; MARKETING research

  • Source: Advertising Age. 7/13/2009, Vol. 80 Issue 25, p4-24. 2p.

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Periodical

Gatorade: We're necessary performance gear.

Subjects: SPORTS drinks; ADVERTISING campaigns; TELEVISION advertising

  • Source: Advertising Age. 1/2/2012, Vol. 83 Issue 1, p2-21. 2p.

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Periodical

Unilever puts in face time with the Chinese consumer.

Subjects: JOPE, Alan; UNILEVER Group (Company); CONSUMER behavior researchCHINA

  • Source: Advertising Age. 3/22/2010, Vol. 81 Issue 12, p8-8. 3/5p. 1 Color Photograph.

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Periodical

PR metrics evolve to show how discipline drives sales.

Subjects: PUBLIC relations management; PUBLIC relations firms; MARKETING research

  • Source: Advertising Age. 10/5/2009, Vol. 80 Issue 33, p6-6. 3/5p.

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Periodical

MARKETERS, UNLOCK THE POSSIBILITIES WITHIN DATA.

Subjects: MARKETING research; RESEARCH methodology evaluation; CONSUMER attitude research

  • Source: Advertising Age. 7/27/2009, Vol. 80 Issue 26, p12-12. 3/5p.

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Periodical

INSIDE INTEL'S EFFECTIVENESS SYSTEM FOR WEB MARKETING.

Subjects: BHAGAT, Nancy; MARKETING executives; INTEL Corp.

  • Source: Advertising Age. 1/25/2010, Vol. 81 Issue 4, p4-38. 2p. 1 Color Photograph.

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Periodical

Listen up: You'd be foolish to treat unsolicited consumer opinions as curse rather than a blessing.

Subjects: MARKETING management; MARKETING research; ADVERTISING

  • Source: Advertising Age. 1/11/2010, Vol. 81 Issue 2, p3-22. 2p.

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Periodical

Forget Twitter; your best marketing tool is the humble product review.

Subjects: MARKETING management; MARKETING research; INTERNET marketing

  • Source: Advertising Age. 6/29/2009, Vol. 80 Issue 24, p1-17. 2p.

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Periodical

Study: ROI may be measurable in Facebook, MySpace after all.

Subjects: MARKETING research; INTERNET marketing research; RATE of return

  • Source: Advertising Age. 4/13/2009, Vol. 80 Issue 13, p1-21. 2p.

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  • 1-10 of  22 results for ""CONVERSATION""